Harley-Davidson, Inc., H-D, or Harley, is an American motorcycle manufacturer founded in 1903 in Milwaukee, Wisconsin. Along with Indiana, it was one of two major American motorcycle manufacturers to survive the Great Depression. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become one of the world’s largest motorcycle manufacturers and an iconic brand is widely known for its loyal following. There are owner clubs and events worldwide, as well as a company-sponsored, brand-focused museum.